An important part of the process is self promotion. When you don't have a "following", how do you generate interest in your art? One thing I try to do is find free resources to promote my work.
When I was preparing for my Haven exhibit, I found a Canadian magazine called smART Magazine, published by Lighthouse Immersive, that encourages submissions of all forms of art. Submissions are free. I prepared a short statement, included my exhibition location and dates, and a short bio and sent off an email with ten samples of my work.
Much to my surprise, I received an answer a short while later. My submission was accepted! I had to laugh when I read that I would not receive any compensation for the submission since there was a promotional aspect to the submission. It never occurred to me that I would be paid! lol
The first bit of promotion was included in a newsletter they sent out by email in March: (click the image to view it larger)
The magazine was supposed to be published in May, which would have been perfect timing for my exhibit. However, due to supply issue problems faced by many businesses this year, it wasn't published until July. No matter, I am thrilled to be included in this high end publication. 140 pages of interesting art and articles...and two pages are about my art!